It all started with a simple idea, “What if outdoor lights could do more than just brighten a space?” In 2009, our founder Samuel Ji dreamed of turning backyards into cozy retreats where families and friends gather under a soft, enchanting glow. In 2022, we stepped into the spotlight with ALL FORTUNE, a brand built on one simple truth: Your patio isn’t just a space. It’s where life happens—laughter, firepit stories, and midnight conversations.